Why do you use tracking links and an open pixel?

We use special redirect links and an open pixel that allows us to provide reporting to the advertiser and track audience engagement. This data is then passed to your Paved profile automatically, making it more robust.

Additionally, this tracking is used to verify that a campaign has indeed been sent, so we can issue payment expediently.

We do not share tracking data with any third parties. Want more info on Paved security and terms of service? See our publisher terms here.

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