What dimensions/specifications should my ads have in the Ad Network?

When creating an ad in the Ad Network, your character count and image size will always vary slightly. This is because the ad needs adapt to multiple different newsletters. 

Suggested Character Counts

The headline can be somewhere between 65 to 75 characters, the body is somewhere between 120 to 130 characters. The CTA is set at 20 character

Image size and orientation

A landscape-orientated image 350px by 200px (72dpi) works well. However this is not a hard and fast rule, the image dimensions will be adjusted slightly depending on the newsletter. Paved also optimizes the image for you so it loads instantly.  

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